The city
Porto Belo is a beach town on the north coast of Santa Catarina, between Itapema and Bombinhas, with a calm bay, an island 900 meters from shore, and seven beaches. It was a fishing village and summer getaway; in ten years, it became the 30th fastest-growing city in Brazil and the second in new real estate sales in the country in 2025. This page brings together what anyone thinking about living or investing here needs to know, with the source for every number.
On BR-101, the highway connecting Florianópolis to Curitiba along the coast. From Vivapark, which sits on the highway: Porto Belo Beach 10 min away, Itapema 5 min, Balneário Camboriú 15 min, Itajaí and Navegantes airport 35 min, Florianópolis 45 min, Blumenau and Joinville 1h20. Two airports serve the city: Navegantes, 35 minutes away, and Florianópolis international, 45 away. Porto Belo's port receives cruise ships in season, and the Caixa d'Aço marina is a hub for yachts from across the region.
The city's largest: 2.5 km of white sand, tree-lined, fully developed with beach and water sports. It's the "neighborhood" beach, closest to Vivapark.
Inside the bay, sheltered by the island, calm waters. It has the "bugre pans," rocks polished by the Carijós, and schooners depart from here to the island.
A small strip of sand used for soccer and volleyball, with fishing piers and departure point for tour boats.
A fishing community with Azorean roots; calm water, dark sand, great diving spots.
A cove that became a natural port known internationally: yachts, floating bars, and seafood.
Rustic and remote, 80 m of sand, crystal-clear water. Access only by trail or boat.
900 m from shore, two small beaches with crystal-clear water; private boat or fishermen at the municipal pier.
In 2025, Porto Belo was Brazil's second-largest city for new real estate sales at R$ 3.8 billion, behind only Itapema (R$ 4.1 billion) and ahead of Balneário Camboriú (R$ 2.4 billion), Itajaí, and Curitiba, according to the DWV ranking published by Revista Portuária. In the first half of 2026, sales totaled R$ 2.5 billion with 2,850 units. The city's average price per square meter rose from R$ 5,500 in 2020 to R$ 12,500 in 2026, a 127% increase; at Vivapark, the m² ranges from R$ 16 thousand to R$ 20 thousand, still below the FipeZap averages for Itapema (R$ 15,073) and Balneário Camboriú (R$ 15,146) as of March 2026, but above them for premium units. We wrote about this in Porto Belo's price per square meter up 127%.
What explains the jump is Vivapark: 990 thousand m² planned by Jaime Lerner, delivered in phases starting in 2023, with school, UPA, and commerce already operating. According to Vokkan's case study, the city led the region's market in 2024 with 9,107 units sold and 25.6% market share.
Porto Belo gained its first 24-hour urgent care clinic, Colégio Bom Jesus, a university, a 120 kW EV charging hub on BR-101, and Santa Catarina's second PSG Academy. The park neighborhood's security system, integrated with local police, covers the surrounding area too. And the park became a weekend destination for people living in Itapema, Bombinhas, and Balneário Camboriú: 130 thousand visitors in December 2025.
People who choose Porto Belo over Balneário Camboriú usually want the same beaches without the density: buildings with controlled height, walkable streets, school within walking distance. The comparison puts the cities side by side. At Vivapark today there are apartments starting at R$ 849,655, houses starting at R$ 4,755,308, and lots starting at R$ 1,465,636, according to the developer's current price list. The full price list shows unit by unit.
It's a small beach town (27,688 residents in the 2022 Census, estimated at 31,557 in 2025) that grew 72% between 2010 and 2022, the 30th fastest-growing city in Brazil, with calm bay waters, seven beaches, a marina, cruises, and Vivapark, which brought a bilingual school, 24-hour urgent care, and commerce. It's 15 minutes from Balneário Camboriú and 45 from Florianópolis. For those who want a beach experience without Balneário Camboriú's density, it's the most common answer in the region.
27,688 in the 2022 Census and 31,557 in the IBGE estimate for 2025. In 2010 there were 16,083: growth of 72.16% in 12 years.
Perequê (the largest, 2.5 km), Porto Belo Beach (the main one, in the bay, with the Carijós' "bugre pots"), Baixio, Araçá (fishing community), Caixa d'Aço (yacht cove, with floating bars), Estaleiro (80 m, accessible only by trail or boat), and the two beaches on Porto Belo Island, 900 m from the coast.
On the north coast of Santa Catarina, between Itapema and Bombinhas, on BR-101. Balneário Camboriú is 15 minutes away; Itajaí and Navegantes Airport, 35; Florianópolis and the international airport, 45; Blumenau and Joinville, 1h20.
According to the DWV platform, cited by ND Mais in September 2026, the city's average m² was R$ 5,500 in 2020 for R$ 12,500 in 2026 (+127%). At Vivapark, between R$ 16 thousand and R$ 20 thousand. For comparison: in March 2026 the FipeZap index showed R$ 15,073 in Itapema and R$ 15,146 in Balneário Camboriú.
In 2025, yes: according to DWV's ranking, Porto Belo had a GDV of R$ 3.8 billion, second in the country, behind only Itapema (R$ 4.1 bi) and ahead of Balneário Camboriú (R$ 2.4 bi), Itajaí (R$ 2.2 bi), and Curitiba (R$ 2 bi). In the first half of 2026 the city moved R$ 2.5 billion, with 2,850 units sold.
It has a 24-hour urgent care clinic, the first in the city, next to Vivapark. Larger hospitals are in Itapema, Balneário Camboriú, and Itajaí, 15–35 minutes away.
Sources: IBGE (Census 2022, estimate 2025, area and density); Noticenter (Jul 10, 2023, growth ranking); O Antagonista (Sep 19, 2026, climate and growth); Wikipedia (beach list, incorporation); Revista Portuária, Apr 26, 2026 (DWV ranking of GDV 2025 and FipeZap from March 2026); ND Mais, Sep 15, 2026 (m² and sales from the 1st semester of 2026, DWV); Vokkan's official case for the Master Award 2025 (city photos and data from 2024). Neighborhood prices: directly from Vokkan's price list, in real time.
Pricila Santos, CRECI 43328-F SC. You'll get an answer by phone, not a form.
